I’ve always loved watching infomercials. It’s probably because I’m attracted to the hype and enthusiasm that’s injected into the characters on film. They just crack me up. Especially the Real Estate Midgets. They’re classic!
I remember when I was about 16 and I first saw Don Lapre’s infomercial about “Placing Small Classified Ads In Tons Of Newspapers”. And heck, if he did it from his 1 bedroom apartment, then surely I could do it out of my mothers basement.
Crazy ideas never escaped my mind as a kid. I’ve been hustling since I was about 11 years old. So naturally, I thought Don Lapre was the lord and savior the first time I saw him at 2:30 AM on tv. This dude was gonna make me rich I thought.
Luckily for me, instead of buying his “System” I found someone who already owned it. I spent all night at their house tearing through the contents. Whew! Sure glad I didn’t buy that trash! But in hindsight, hey, placing a shitload of ads can make you a ton of cash. So who am I to talk trash. Maybe Lapre was on to something.
Somehow I think I’ve got better things to do then calling up Nickel Ads in Omaha though.
Anyways, my friend Shaan just forwarded me this video from Youtube about Don Lapre. It’s pretty damn funny! Check it out…
[youtube]Nns3He0qYJs[/youtube]
“I have my own rhubarb tree!”
Jason, I currently do IM full-time.
If I am COMPLETELY honest, my interest in direct marketing may have started with those Don Lapre commercials.
But, luckily, it led me to Gary Halbert and then a real path to direct marketing success.
I have to thank you for sharing that video. I literally laughed out loud five or six times.
I was hoping, though, that it was a video of Don Lapre today…like a hidden camera vid of him waiting tables or something…”Would you like a lime with that, Miss?”
Best Wishes on your IM endeavors.